Eleius - Marketing The Weak Link in French Tech

Our Story

We are international tech marketeers proving that global marketing excellence can be achieved out of Paris. We offer on-demand marketing services that span the full spectrum of marketing skills to put French tech on the global stage.

We specialize in crafting stories and strategies that sell. We are here to find out what is unique about you, then provide you with a platform to effectively broadcast this story to the world! And of course, we love what we do, so we intend on having fun while we do it.

Our promise? Global marketing excellence on-demand.

Etienne Viellard

The Strategist and Founder


Etienne has 22 years' experience marketing technology products. He kicked off his global career at Oracle in California, where he spent 9 years and ultimately became Senior Director of Marketing. Upon his return to France, he held international marketing leadership positions at technology companies including Hyperion, Neolane and Salesforce.

In 2014, wanting to share his experience with growing European technology companies, he created Eleius.

Fun Fact

Etienne swam from Alcatraz Island to San Francisco. Twice.

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Andrew Cassidy

The Product Marketer


Andrew is bicultural and bilingual British-French and has over 20 years of experience in marketing, particularly in "scale-up" environments in the enterprise software and high-tech sectors (post-funding, high-growth, internationalization, etc.)

Andrew has been instrumental in crafting the messaging, sales tools, and lead generation for growing tech companies Nealone, Ysance, Quanta, Alphalyr, and Frequentiel.

Fun Fact

Andrew speaks Japanese and is a fourth dan in Aikido.

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Kat Bird

the other product marketer


Kat has worked for international companies on both sides of the channel. She is here to help you answer the right questions to position your product with on-target crisp messaging. A great believer in the power of words, she enjoys business storytelling, particularly through customer case studies.

A fan of challenging and fast paced environments, Kat has worked her entire career in the tech sector and is especially fond of working at startups. She has experience in the AI, fintech and e-commerce sectors holding marketing positions at companies including Smarty AI, SlimPay, Lengow and Smile.

Fun Fact

In addition to marketing qualifications, Kat holds a degree in Psychology.

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