B2B Marketing, Etienne Viellard, Demand Generation, Lead Generation, Product Marketing, Corporate Marketing, PR, Public Relations, B2B B2B Marketing, Etienne Viellard, Demand Generation, Lead Generation, Product Marketing, Corporate Marketing, PR, Public Relations, B2B B2B Marketing, Etienne Viellard, Demand Generation, Lead Generation, Product Marketing, Corporate Marketing, PR, Public Relations, B2B B2B Marketing, Etienne Viellard, Demand Generation, Lead Generation, Product Marketing, Corporate Marketing, PR, Public Relations, B2B B2B Marketing, Etienne Viellard, Demand Generation, Lead Generation, Product Marketing, Corporate Marketing, PR, Public Relations, B2B

Focus

focus - Eleius

MARKETING STRATEGY

Target the right prospects. Acquire them at scale.

Your challenges

Choose the right market.

In a competitive market the key to success is to focus your sales efforts towards carefully chosen market segments.

Scale
your lead generation.

Once you’ve firmly set your aim on the right segments, you must determine the most effective acquisition tactics to grow your business.

Our services

GO-TO-MARKET STRATEGY

We analyze your market and identify the most attractive segments (geography, vertical, company size and personas) for your business.

  • Missions led by a Growth Marketer and a Data Marketer.
  • Enjoy the strategic thinking of senior B2B marketers with decades of experience.
  • Gain peace of mind that your go-to-market choices are rooted in indisputable data.

AGILE MARKETING PLANNING

We study your marketing performance and give you a list of lead generation tactics that we recommend be tested by your marketing team in agile, iterative fashion.

  • Missions led by a Growth Marketer and a Product Marketer.
  • Enjoy a tested method for discovering and scaling the most effective acquisition channels for your business.
  • Benefit from the hands-on expertise of a team with a track record helping over 40 businesses like yours.